Articles tagged with: World Wide Worx

Third of South African Phone Owners Use More than One SIM Card

The South African cellular market reached a milestone of 50-milion connections at the end of 2008 - but only 68% of these represented individual users, reports a study carried out by World Wide Worx, backed by First National Bank (FNB), and Research In Motion (RIM).  more

Related Tags: South Africa

Wi-Fi Losing Out to 3G in South Africa

Commercial WiFi hotspots face a dim future in South Africa - at least among corporate workers on the move, a new research study by World Wide Worx reveals. The report shows that the corporate use of WiFi - small networks that allow wireless access to the Internet - has fallen back after a steady rise in the previous three years. By contrast, the use of 3G - wireless broadband provided by the mobile networks - has rocketed.  more

Related Tags: m-commerce, hotspots, danger, South Africa

South Africa's Mobile Menagerie

Are you a Magpie or an Elephant? A Sophisticat or a Playa? No, this is not a fancy dress contest, but how a study into South African cellphone users has chosen to classify customers. Probably taking a page from the Orange marketing campaign in the UK which labels customers as Raccoons or Dolphins. The study, conducted by South Africa's World Wide Worx with the support of Virgin Mobile, First National Bank and Verizon Business, has identified six clear market segments that explain the mobile habits of South Africans. more

Related Tags: virgin-mobile, mms, elephants