Articles tagged with: Tns and Weather

Global Mobile Industry to Lose $20 Billion in 2009

Short-term cost-cutting may be a detriment to long-term health according to tns' Global Telecoms Insights study, which monitors over 20,000 consumers in 32 markets. Although consumers are suffering the effects of the recession now, the tns study reveals that they will be demanding new and improved products as early as 2010 - and mobile handset manufacturers need to be ready.  more

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Consumers want more local content from wireless service providers

As consumers are presented with a host of next generation wireless services, interest in those services remains tepid - unless they're going to help consumers dodge raindrops and traffic jams. The latest quarterly survey from tns Telecoms indicates that 20% of households are interested in a service that provides local weather and traffic alerts via text messaging. In contrast, only 6% of households indicated they would be interested in sports programming and 7% indicated interest in watching clips of television shows. more

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