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Articles tagged with: Text Messaging and Hispanic
El Paso, Salt Lake City, Dallas and Memphis are the Top SMS Markets in the USA
El Paso is the top American city for text messaging according to consumer and media research firm Scarborough Research. Fifty-seven percent of cell phone subscribers age 18+ in El Paso text message, versus 48 percent of adult cellular subscribers nationally. Other leading markets for text messaging include Salt Lake City, Dallas and Memphis. Fifty-five percent of cell subscribers in these cities utilize the text messaging feature on their phone. more
Related Tags: best-buy, mp3, dallas, email, cell-phone,
Hispanic Teens Increasingly Important Wireless Consumers
US Hispanic teens aged 12-17 represent 2.5 million subscribers, according to MultiMedia Intelligence. This is an increasingly important segment of wireless consumers, with a subscriber growth rate of two to three times that of the overall US teen market over the next 5 years. more
Operators Beware: Teen Mobile Market Running Out of Steam
The US 12-17 teen cellular subscribers surpassed 16 million in 2007, according to market research and consultancy firm MultiMedia Intelligence - which is up 12% from 2006. Their new report says that by 2012, the number of teen subscribers will reach 17 million, a growth of only 1 million subscribers from 2007. They cite the issue of wireless penetration rates for teens reaching saturation, resulting in stagnating growth, and since the teen market is not a multiple handset demographic, subscriber growth is forced to slow. more
Wireless Carriers Target Young Texters With Latest Phones
NEW YORK (Dow Jones)-With the mainstream market for wireless service customers maturing, carriers have begun to specifically target young adults prone to text messaging and emailing with their latest lineup of mobile devices. more
Related Tags: deutsche-telekom, windows-mobile, microsoft, t-mobile-usa, sprint-nextel, virgin-mobile, smartphones, virgin-mobile-usa, pantech, teenagers, nextel, sidekick, email, helio, virgin,
Verizon Wireless Resurrects Mobile ESPN With New Service
NEW YORK -(Dow Jones)- Verizon Wireless launched its Mobile ESPN service late Tuesday, reviving a brand ravaged by the competitive nature of the wireless industry. more
Related Tags: at&t, virgin-mobile, mvno, gartner, sprint-nextel, verizon-communications, lg-electronics, ringtone, helio, mobile-web, virgin
Latest Niche Wireless Provider Targets Youth Market
NEW YORK -(Dow Jones)- Helio LLC, the latest niche wireless service provider to pop up, launched Tuesday with a set of phones and services geared towards the affluent youth and Korean-American markets. more
Related Tags: boost-mobile, virgin-mobile, customer-care, cingular, helio, virgin
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