Articles tagged with: Social Networking and Text Messaging
So much for whispering sweet nothings. It seems that texting and social networking sites may be the new way to show you care-and that you don't. A recent survey of 500 Americans aged 18 and above carried out by Nokia USA, found that nearly two-thirds (64%) of them have made a date via text messaging. But it's not only for good news that they're using technology. When a relationship goes south, they turn to technology to break the news: Roughly one in every 10 (11%) of Americans have used text messaging to end a romantic relationship and 7 percent have ended a relationship via a social networking site on their mobile device. more
Millennial generation students and employees (those aged 14 to 27) expect to use their own technology and mobile devices for work and are increasingly choosing their place of employment based on how accommodating companies are to their personal technology preferences, according to a survey released today by Accenture. In addition, more than half (60%) of Millennials are either unaware of their companies' information technology (IT) policies or are not inclined to follow them. more
Azuki Systems has published a user survey of US mobile phone users which reports that over 54% of those surveyed said their mobile phone usage had increased by more than 25% over the last two years, and one in five respondents said it had increased by more than 50%. A significant catalyst behind this growth is smart phone adoption, with 62% of respondents indicating they either own or will own such a device in the next 12 months. more
A recent survey, conducted by Artificial Life, of U.S. cell phone users revealed that 46 percent use their devices for entertainment purposes, illustrating evolution of the cell phone as a prominent business tool to a must-have, multi-purpose consumer gadget. more
JupiterResearch, a leading authority on the impact of the Internet and emerging consumer technologies on business, has found that rising popularity of social networking sites and other forms of communication including text messaging and cell phone use are beginning to impact the effectiveness of e-mail marketing, particularly the numbers of consumers that say promotional messages inspired purchases. more
A new Harris Interactive study on people's attitudes toward the economy and technology reveals that despite skyrocketing fuel prices and rising costs for daily household staples, over one-third of consumers say the dire economy will not affect their spending habits - and that mobile advertising will help reach the remaining spenders. more
The state of writing among teens today is marked by an interesting paradox: While teens are heavily embedded in a tech-rich world and craft a significant amount of electronic text, they see a fundamental distinction between their electronic social communications and the more formal writing they do for school or for personal reasons.
- 85% of youth ages 12-17 engage at least occasionally in some form of electronic personal communication, which includes text messaging, sending email or instant messages, or posting comments on social networking sites.
- 60% of teens do not think of these electronic texts as "writing."
Six months after the iPhone's U.S. launch, has the device changed the mobile landscape? According to M:Metrics, the mobile media authority, the answer is yes. Today, the measurement firm reports that the iPhone is already the most popular device for accessing news and information on the mobile Web, with 85 percent of iPhone users accessing news and information in the month of January. more
A U.S. television advertisement for Verizon Wireless shows a middle-aged man expressing dissatisfaction with the style and functionality of his new mobile-handset - a gaudy model selected for him by his teenage daughter. more
Small businesses will increase technology spending in 2008 with a focus on PCs and communications services according to the results of a customer survey conducted by RingCentral. The survey, completed by small business owners and entrepreneurs across the U.S., reveals that email and phone (land-line, IP phone, softphone or mobile phone) are the most important technologies for conducting business, followed closely by a website (email: 81 percent; mobile phone: 77 percent; business phone: 69 percent; and, website: 61%). more