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Articles tagged with: Social Networking and Mobile Internet
Financial Sites Popular Among Older European Mobile Web Users
comScore has reported that financial services sites, such as those offering banking and stock trading services, are the most popular among European mobile subscribers older than 55, while teenagers are more likely to visit social networking, entertainment and even comic sites on their mobile devices. more
Related Tags: comscore, ericsson, ovi, apple, rsa, motorola, eu, samsung, lg, blackberry, teenagers, oem, weather, target
UK Consumers Rate Voice and SMS Costs More Important than Mobile Data Services
British consumers view call and text prices as more important than 3G and social networking capabilities, research commissioned by UK based firm, OpenCloud has found. In a survey of 1,000 consumers, over 80 per cent of consumers see call and text prices as the most important factors when looking for a new phone, whereas two-thirds of respondents view social networking applications as luxury additions and non-essential. more
Related Tags: 3g, sms, mobile-data, opencloud, sim, , itu, ovi, UK
Top 20 handsets Represent 43% of Mobile Advertising Inventory
Mobile advertising agency, Millennial Media has announced the launch of a monthly Scorecard for Mobile Advertising Reach and Targeting (SMART). This monthly report will aim to detail relevant insights about the U.S. mobile advertising market by focusing on reach, targeting, impressions and handset information. more
Related Tags: , edge, texas, ovi, iden, mobile-advertising, millennial-media, smart, target, mobile-web,
UK Motorists Using Twitter While Driving
The increasing functionality of mobile phone technology and growing addiction to social networking sites such as Twitter and Facebook are driving motorists to distraction now more than ever before, with motorists openly admitting to breaking the law by 'tweeting' whilst driving. more
Related Tags: orange, , twitter, ict, driving, tim, blackberry, facebook, school, insurance, texting, UK
Social Networking Usurping Mobile Messaging as Communications Tool
Openwave Systems has published a report highlighting key mobile internet usage trends in North America, based on findings derived from its Mobile Analytics product. Strong themes that Mobile Analytics uncovered included upticks in social networking site usage suggestive of a new preferred method of communication with the potential to unseat traditional forms of messaging such as email for a particular segment of subscribers; an analysis of mobile advertising click-through rates (CTR) that showed clear advantages of targeted promotions; and the growing trend in accessing mobile classifieds via the mobile device. more
Related Tags: google, microsoft, sim, analytics, ict, tim, ovi, iden, mobile-advertising, admob, facebook, play, email, mobile-analytics,
UK mobile internet market lacking maturity
Survey results published by Logica reveals that UK operators are struggling to unlock the loyalty and revenue opportunities from mobile internet. The independent study, commissioned by Logica alongside the launch of its new Interaction offering, surveyed 1,000 UK consumers to investigate the incidence of and attitudes towards mobile internet usage. The findings revealed that although 40 percent of consumers heavily use mobile internet, operator failure to target consumers with the right advertising (42%), has deterred half of all consumers from using their phone online. more
Related Tags: itu, edge, iden, logica, wave, target, UK
Mobile Internet Becoming A Daily Activity For Many
Analytics firm, comScore has reported that the number of people in the USA using their mobile device to access news and information on the Internet more than doubled from January 2008 to January 2009. more
Related Tags: iphone, sms, analytics, smartphone, samsung, smartphones, comscore, lg, maps, mobile-web
Time to invest in mobile messaging, say operators worldwide
Airwide Solutions, has published the results of a study - which was conducted by the independent analyst house, Direct2Mobile - which found that mobile operators believe SMS will become the enabler that underpins next generation advanced services with all the operators surveyed claiming that they are seeking to use the investment they have made in developing their mobile messaging infrastructure in order to introduce new value-added services. more
Related Tags: sim, mms, mobile-messaging, sms, arpu, mobile-broadband, location-based-services, play, wap, airwide-solutions
Mobile Social Networking Driving Growth of the Mobile Internet in Europe
comScore reports that social networking is drawing new users into the mobile Web. In November, 34 percent of mobile phone owners in Western Europe who visited social networking sites accessed social media exclusive of all other mobile Web content. more
Related Tags: sms, comscore, mobile-web, Germany
High Growth Forecasted for the Mobile Internet 2010
A new report from Reportlinker says that these are exciting times: the mobile web is coming of age, patterns and preferences in user behaviours and preferences are emerging and it is possible to start discerning market trends and with greater detail predict coming development. more
Related Tags: wcdma, lte, cdma, instant-messaging, berg-insight, presence, pace
More stories tagged with Social Networking and Mobile Internet
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