Articles tagged with: Screen Digest and Weather

Mobile Rich Media Advertising to Near $2.8 Billion by 2012

Media Analyst Screen Digest has just published its latest report and says that it believes the market for rich media advertising on mobile will reach US$2.79 billion by 2012, with global mobile TV advertising accounting for the lions share at US$2.44 billion. In terms of the formats that will deliver this revenue, there are those that will deliver, and those that will disappoint.  more

Related Tags: google, microsoft, mobile-tv, rcom, compete, mobile-games, mobile-advertising