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Articles tagged with: Ringback Tones
Mobile content grows on social networks, but ringback tones, music still top demand
The past year has seen a steady rise in the consumption of [mobile] premium content on social networks and communities, as well as other new applications such as location-based services and mobile advertising. Ringback tones and mobile music, however, still remain the top revenue earners, accounting for about 21.4 percent (US$6.2 billion) of the region's mobile content revenues in 2008, and are expected to continue to top mobile operators' and content providers' billings in the next five to six years. more
Related Tags: ringtone, social-networking, mobile-content
Vodafone to Expand Ringback Tone Deal into Emerging Markets
Vodafone has signed a deal with India based OnMobile to offer ringback tones in its emerging markets. Currently, millions of Vodafone Essar customers in India use OnMobile's ring back tone service, which will be rolled out across Vodafone's other emerging markets from the Spring. more
Related Tags: eu, vodafone, essar, vodafone-essar, India
USA Ringback Tones to Grow to $235 Million in 2009
Music performing rights organization, Broadcast Music (BMI) has published its annual mobile music market revenue projections for 2009 and finalized its earlier figures for 2008. BMI projects that ringback tones will surpass $235 million in U.S. retail sales during calendar year 2009, up 15% from BMI's 2008 market estimate of $205 million and 68% from BMI's 2007 estimate of $140 million. BMI estimates that more than 10 million U.S. subscribers are signed up for ringback-tone services with their wireless carriers. Ringback-tone services have an industry-wide average penetration rate of approximately 4%. Subscriber penetration by carrier for ringback tones ranges from less than 2% to a high of 9%. more
Related Tags: ict, tim, iden, vas, mobile-music, bmi, USA
Verizon Wireless Launches Ringback Tones for Business Users
Ringback tones, a mainstay for savvy consumers to customize their mobile phones, have made their way to business culture after US network, Verizon Wireless announced the availability of Business Ringback Tones to let organizations replace the generic ring callers hear when contacting a wireless business number with a customized message. more
Related Tags: sms, tim, verizon-wireless, ovi, verizon, iden, text-messages, ringback-tone, USA
Indian Mobile Operators - $1 Billion Left on Table?
A report by Strategy Analytics advises established Indian mobile operators to avoid the risk of missing out on the US$1 billion in value-added service revenues predicted for 2012, if they continue to focus their efforts on gaining new subscribers, without responding to the requirements of the MVAS market. more
Related Tags: mobile-tv, analytics, virgin-mobile, strategy-analytics, ringtones, India
Ringback Tones Worth $4.7 Billion in 2012
Ringback tones are on track to become the most attractive mobile content category by 2012, according to new market research from MultiMedia Intelligence. With worldwide revenue nearly tripling to $4.7 billion, ringback tones will fall just short of mobile gaming revenue in capturing the largest share of the mobile premium content market (not including mobile video and mobile TV). more
Related Tags: mobile-tv, intel, mobile-games, mobile-music, mobile-video, ringtones, mobile-content, adult-content, drm
Piracy Affecting Indian Ringtone Market
The Mobile Entertainment Forum (MEF) believes the Indian mobile entertainment market is creating the foundation for a successful ad-funded mobile entertainment environment. With a burgeoning mobile content market driven by personalisation and ringback tones, the introduction of 3G will pave the way for rich-media mobile entertainment services to be delivered to the mass market and encourage spend in the marketÃ's nascent mobile advertising industry to shift from banners ads and messaging onto music and games. more
Related Tags: driving, mobile-games, mobile-advertising, mobile-entertainment-forum, mobile-content, India
Don't Answer that Phone Call - Just Yet
Turkish operator, Turkcell has launched "TonlaKazan" ("Tone&Win") which offers branded ringback tones to its subscribers. The customers then earn airtime credits by letting callers to their mobile phone listen to the ringback tone - which is basically an advert. more
Related Tags: turkcell, ringback-tone, Turkey
Ringback Tones Will Be the Single Largest Source for Mobile Entertainment Revenue by 2010
A new report from IDC is forecasting that the number of worldwide wireless subscribers and customers to grow by a little more than a billion over the next four years, generating US$800 billion in global wireless service revenue by 2011. IDC expects mobile entertainment will account for 5.1% of this total revenue and 23% of all mobile data revenue. more
Related Tags: mobile-data, idc, ringtones
Virgin Mobile's Top Ringtones for Valentines Day
While more than 220 million wireless Ringtones and Ringback Tones are sold annually each year, they take on special significance when February 14 rolls around. To find out how Americans use their cell phones to show their feelings about torrid love...or downright disgust, no annual contract wireless provider Virgin Mobile USA conducted a survey of Americans ages 18-49, asking them to rate their top Ringtones and Ringback Tones for the current or "ex" loves of their lives. more
Related Tags: virgin-mobile, elisa, rcom, virgin-mobile-usa, american-idol, ringtone, ringback-tone, ringtones, USA