Articles tagged with: Premium Sms and Mobile Advertising

Vodafone UK moves to the top spot in off-portal sales

Looking back over 2007, UK based mobile billing provider, Bango reports strong commercial gains for UK operators that moved to open up the mobile web, with Vodafone UK rising to first place in the value of off-portal content sales. Measured across its total base of content providers, Bango saw traffic grow fastest on networks where steps were taken to encourage more browsing off-portal and payout rates increased to content providers.  more

Related Tags: bango, vodafone-uk, mobile-billing, wap, UK