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Brazil Q4 2008 Market Update - Almost 10m added in best quarter ever

The Brazilian market passed the 150m customer mark during Q4 08 and recorded a best-ever figure for quarterly net additions. The gain of 9.85m was more than 1.6m higher than the previous best of 8.22m, the Q4 07 figure. With a year-end total of 150.62m, Brazilian penetration stood at 78.1%. Annual growth was down slightly on the 24.9% recorded in both Q2 08 and Q3 08, but at 24.5% it was still higher than the 2007 figure of 21.1%. In real terms, annual growth was even more impressive with an all-time high of 29.66m net additions in 2008, up 8.61m on the 2007 gain.  more

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