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Articles tagged with: Movistar and Telefonica
Telefonica and Mastercard to Wage a "War on Cash" in Latin America
Telefonica is setting up a mobile banking joint venture with Mastercard that will offer services in the 12 Latin American countries where Telfonica operates its movistar mobile network brand. The new company, managed independently, will have a 50/50 ownership participation and will leverage banking relationships of both companies, Telefonica's telecommunications assets and MasterCard's payment's expertise. more
Related Tags: mastercard, mobile-banking, mobile-wallet
Myriad Wins Telefonica Deal for Latin American Mobile Services
Telefónica has signed a deal with Myriad to offer a social networking agregation service that will be supplied in its handsets sold across 12 countries in Latin America. Marketed under Telefónica's movistar brand, Myriad services will enable mobile users to simultaneously access multiple social networks, via mobile browsers, downloadable apps and other mobile technologies. more
Related Tags: myriad, social-networking, latin-america, apps
Telefonica to Revamp Customer-Facing Brands
Telefonica is reported to be planning a rebrand of all its consumer facing businesses under the movistar brand after awarding the advertising agency contract to Mother. more
Related Tags: europe, planning
Telefonica Launches Own App Store
..e free of charge. The new mstore will be accessible from the movistar emoción portal, and new handsets sold by movistar will give access through an icon on the mobile's own menu. more
Related Tags: app-store, broadband, Spain
Telefonica Expands Mobile Email Service to Consumer Market
Mobile email vendor, Seven has announced that Telefonica's existing business email service, Mail movistar has now been expanded to include the consumer segment. Seven says that having one email solution across Telefonica’s entire base generates new revenue as customers use the service for one purpose and migrate to using email for another. more
Related Tags: seven, email, sme
Telefonica Testing "Idle Screen" Mobile Advertising
Telefonica's Argentinean mobile network has announced the launch of an "idle screen" marketing service which is operated by Celltick's LiveScreen Media platform. LiveScreen Media broadcasts news and information teasers as well as advertising messages, directly to the mobile phone's idle-screens, creating a network of personal billboards. Revenue from the service is generated from content downloads, subscription services and advertising fees. more
Related Tags: celltick, Argentina
Chile Publishes Details of 3G License Tender
The Chilean telecoms regulator, Subtel has published the tender details for a round of 3G licenses, which it anticipates will bring a new entrant into the market. The auction for the licenses is due to be held in July, a notice on the regulators website announced. more
Related Tags: , 3g, 3g-license, ovi, entel, compete, nextel, antitrust, subtel, nextel-international, telefonica-moviles, claro, court, auction, 2g, Chile
There is a Role for Challengers in the European Mobile Communications Market
The global economic downturn has taken its toll on industries across the globe, and the mobile and wireless communications industry is no exception. In the European market, which is highly saturated and competitive, mobile network operators (MNOs) are in a survival of the fittest battle to maintain and expand their market share. On the fringes of this battle are new entrants, challenging established MNOs to stay in the game. more
Related Tags: orange, t-mobile, sim, social-networking, eu, 3-uk, vodafone, mvno, o2, tim, wind, lte, outsourcing, ovi, iden, yoigo, 3, play, p4, virgin, UK
Telefonica in Palm Pre Talks - Looks to Rebrand
Spain's Telefonica has decided to consolidate its consumer brands around movistar and O2 - retaining the Telefonica name purely for the corporate operations, reports the El Pais newspaper. The company already runs most of its mobile networks under the movistar brands, but still has a few under the Telefonica name. more
Related Tags: smartphone, vodafone, o2, palm-pre, palm, vivo, Spain
Mexico - 75 million Mark Passed, 75% Penetration Beckons
The Mexican mobile market surpassed the 75m mark during Q3 08 to finish the quarter with just under 75.7m customers. In proportionate terms, annual growth continued the decline that began in Q3 07, although the rate of 17.2% was still a reasonably strong figure. At the end of the quarter penetration stood at 68.6%, up 9.4pp annually, and it thus seems a near- certainty that the 75% mark will be reached during 2009. more
Related Tags: arpu, cdma, telcel, iusacell, Mexico
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