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Articles tagged with: Mobile Content and Apps Store
Chinese Apps Store to List on US Stock Market
Chinese mobile apps store operator, Sky-mobi has filed for a stock market listing on the USA's NASDAQ exchange which could raise around US447 million and value the company at upwards of US$300 million. The company says that it operates the leading mobile application store in China, as measured by revenues in 2009, according to a report dated May 2010 and prepared by Analysys International. more
Related Tags: sky-mobi, mobile-apps, apps, virgin, China
Nearly Third of Europeans Have Downloaded At Least One Mobile App
An average of 30% of European mobile phone users have downloaded at least one app onto their current mobile phone and 8% having downloaded 10 or more, according to research commissioned by the Mobile Marketing Association (MMA). 19% of those applications downloaded are accessed on a daily basis, offering frequent brand contact as well as reach. The app market also has enormous potential for advertisers as 28% of those who had downloaded free applications included advertising. more
Related Tags: target, apps, texting
North American Content & Apps Revenues to Approach $10 Billion by 2015
A new study by Juniper Research estimates that revenues from mobile content and applications in North America will reach $10 billion by 2015 up from $4.0 billion in 2009 as mobile users in the region continue to migrate to smartphones. more
Related Tags: music, wireless, mobile-gambling,
Smartphone Downloads from All App Stores to Reach 6.67 Billion in 2014
Smartphone penetration in the U.S. mobile markets is increasing rapidly. For some time, mobile operators have been offering a branded 'catalog' of mobile content and services that could be purchased from the handset itself. However, all that is changing for smartphones, in which newer types of targeted app stores are being introduced to enable the device owner to purchase content from outside the operator environment. The availability of a large number of inexpensive or free mobile applications that leverage the next-generation technical capabilities of the target device will help drive adoption. However, in the end, service differentiation and generating suitable return on investment from the app store business could be challenging. more
Related Tags: smartphone, free-mobile, nokia,, target
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