|
|
Articles tagged with: Mobile Advertising
Global mobile advertising revenues to reach US$12.8 billion in 2013
The global mobile advertising market will generate revenues of US$12.8 billion in 2013, growing from US$8 billion in 2012, according to the latest research published by Informa Telecoms & Media. more
Related Tags: , Australia
USA Mobile Local Ad Revenues to Grow from $664M in 2011 to $5.8B in 2016
USA based mobile local advertising revenues are forecast to grow from $664 million in 2011 to $5.8 billion in 2016, representing a compound annual growth rate of 54.2 percent. more
Related Tags: kentucky, lte, verizon-wireless, bluegrass-cellular, USA
Tablets Taking Increasing Share of Mobile Advertising in the UK
Whilst smartphones remain the dominant device in mobile advertising impressions in the UK, with 74.1% share, tablets and connected devices are increasing rapidly with an overall share of 18.9%. more
Related Tags: telefonica, mvno, o2, Czech Republic
Mobile Advertising on Tablets Outperforming Smartphone Adverts
Data released today from the advertising agency, M&C Saatchi Mobile shows that over the last six months advertising global spend on tablets has, on average, led to a four times greater conversion rate than mobile handset campaigns. more
Mobile devices changing consumer media habits in Germany
The average mobile web user in Germany consumers 6.5 hours of media per day, with 2 hours and 5 minutes are spent on mobile devices versus only 1 hour and 25 minutes spent watching TV, according to a survey commissioned by the mobile ad agency, InMobi. more
The Era of Cheap Mobile Advertising is Over
Rising demand, increasing mobile ad budgets, proliferation of smart devices and the upward trend in premium inventory cost means that the era of mobile as an inexpensive advertising medium is over. That's the conclusion of the latest research to be published by M&C Saatchi Mobile on the current state of the UK mobile advertising industry. more
Related Tags: nokia-siemens-networks, huawei
Vserv.mobi Appoints Ex Nokia Developer Evangelist in SE Asia
The mobile advertising agency, Vserv.mobi has announced the appointment of the former Nokia developer, David Yin as General Manager - Developer Business, focusing on the South East Asia markets. more
Related Tags: eaton-towers, Ghana
Mobile Advertising Will More than Triple by 2016
Mobile advertising is finally hitting its stride, and global mobile advertising revenue will expand by three and a half times its present level by 2016. That's according to Yankee Group, which finds high-growth markets such as Brazil, India and China driving the increase. more
Related Tags: apple-iphone
Facebook Steps Up Mobile Advertising Push
Facebook is stepping up its mobile advertising efforts and is to start a trial service that will insert adverts into users "news feeds" when displayed on their mobile phones. more
Related Tags: brightpoint
Mobile Ad Agency Raises Additional Investment Funding
The mobile advertising agency, Nexage has raised an additional US$5 million investment funding from Hearst Interactive Media. With the $5 million financial investment, Hearst joins SingTel Innov8, Relay Ventures and GrandBanks Capital in Nexage's Series B round totaling US$15 million. more
Related Tags: roshan, mobile-banking, Afghanistan
|
| |
|
| |
|
| |
|
| |