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Articles tagged with: Location Based Services
Mobile Location-Based Advertising estimated to be worth $8.5 billion in 2017
According to a new research report from the analyst firm Berg Insight, the total value of the global real-time mobile location-based advertising and marketing (LBA) market will grow from EUR526 million in 2012 at a compound annual growth rate (CAGR) of 65 percent to EUR6.5 billion (US$8.5 billion) in 2017. more
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LBS Software Developer Secures Initial Investment Funding
The indoor location based services software firm, Indoor Atlas has secured an investment of EUR500,000 from the venture capital investors, Mobility Ventures. more
Related Tags: nimbuzz, windows-phone
Apple Boost Mapping Service with Indoor Location Tracking Software
Apple has purchased an indoor location based services provider, WifiSLAM in an attempt to boost the quality of its in-house mapping service. The deal which hasn't been publicized was reported in the Wall Street Journal to have been worth around US$20 million. more
Location-based service revenues in Europe to reach EUR825 million by 2017
According to a new research report by Berg Insight, mobile location-based service (LBS) revenues in Europe are forecasted to grow from 325 million in 2012 at a compound annual growth rate (CAGR) of 20.5 percent to reach EUR 825 million in 2017. The North American LBS market is forecasted to grow at a CAGR of 9.2 percent from US$ 835 million in 2012 to reach US$ 1,295 million in 2017. more
Related Tags: telecom-italia, telekom-austria
Intertainment Media and Avenza Acquire Poynt Assets and Patents
The Canadian tech investor, Intertainment Media and mobile mapping developer, Avenza Holdings have set up a joint-venture to buy the assets of location based advertising supplier, Poynt. more
Related Tags: telekom-austria, Austria
Local Search Revenue Dominates Location Based Service Opportunity
Location enabled search advertising will account for just over half of consumer location based service (LBS) revenues by 2017, according to Strategy Analytics. Popular maps and navigation applications are increasingly being offered for free on smartphones. Providers of those services are under growing pressure to find ways to generate revenue through a combination of advertising and additional premium content. more
LBS industry Undergoing $5 Billion Shift
ABI Research says that it has identified location-based retail applications, advertising, and emerging markets as key revenue growth enablers for the LBS market over the next 5 years. more
Related Tags: libercell, Liberia
Qualcomm and Cisco Working on Improving Indoor Location Based Services
Qualcomm and Cisco have announced that they are collaborating to accelerate indoor location services for venues that utilize Cisco wireless infrastructure. The combination of the Qualcomm IZat indoor location services platform and the Cisco "Connected Mobile Experience" solution is aimed at improving indoor location accuracy. more
Related Tags: docomo, femtocell, small-cell, wcdma, Japan
Tablets and Cameras Next Major GPS and LBS Markets by 2017
Despite relatively stunted growth thus far, the tablet and camera markets are forecast to be the next major market for location based services and GPS IC penetration, according to ABI Research. more
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Location-Based Service Revenues on Course to Break $4 Billion Mark in 2012
With free turn-by-turn navigation available on all major smartphone OS', ABI Research is finding a combination of other application segments and advertising will help to sustain a healthy LBS market. more
Related Tags: apple, samsung, USA
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