Articles tagged with: Juniper Research and Mms

P2P mobile messaging to reach $106bn by 2014 - but revenues to decline in some sectors

Mobile messaging revenues are set for measured growth over the next five years, as market forces take effect. SMS, MMS, mobile email and IM traffic volumes will continue their inexorable rise, but the IP evolution is resulting in disruptive business models, increased competition from the Web and commoditisation of established services.  more

Related Tags: sms, mobile-messaging, mobile-email, p2p-, social-networking, smartphone, intel, , eu, voip, ovi, vas, billing

Mobile Search Adspend to Reach $2 Billion by 2013

Annual adspend on mobile search will reach $445m in 2008 - representing more than 34% of total mobile adspend - before rising to more than $2bn by 2013 says two new reports from Juniper Research. The reports found that as operators abandon the "walled garden" model, consumers were increasingly searching for content both on and off-portal, thereby providing a substantial target audience for advertisers.  more

Related Tags: mobile-tv, walled-garden, mobile-advertising, mobile-search