Articles tagged with: Detecon International and Yahoo

Network Operators to be More Involved in the Mobile Advertising Market

While publishers, media agencies, and Internet companies are already working feverishly on advertising concepts for mobile end devices, most of the mobile network operators continue to hesitate. The management and technology consulting company Detecon recommends that telecommunications companies immediately exploit the advantages they enjoy as network holders to put their own advertising business strategies into place so that they do not miss out on the opportunities offered by the mobile advertising business.  more

Related Tags: google, mobile-advertising, mobile-internet