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Articles tagged with: Boost Mobile and Virgin Mobile
Virgin Mobile Tops US Customer Satisfaction Ranking - Again
The 2007 Wireless Prepaid Customer Satisfaction Study is based on responses from 2,925 wireless customers who currently subscribe to prepaid service plans. Findings are based on the past two reporting waves, which were conducted in January 2007 and April 2007. more
Related Tags: at&t, text-messaging, j.d.-power-and-associates, j.d.-power
Virgin Mobile Tops Prepaid Satisfaction Study
Virgin Mobile has ranked highest in overall customer satisfaction among current USA wireless prepaid customers, according to a J.D. Power survey. The inaugural study measures customers' satisfaction with their current prepaid wireless service across seven key dimensions (in order of importance): call quality (24%); company image (19%); cost of service (17%); account management (15%); initial activation (11%); service plan options (8%); and customer service (6%). more
Related Tags: text-messaging, alltel, j.d.-power, tracfone
Latest Niche Wireless Provider Targets Youth Market
NEW YORK -(Dow Jones)- Helio LLC, the latest niche wireless service provider to pop up, launched Tuesday with a set of phones and services geared towards the affluent youth and Korean-American markets. more
Related Tags: customer-care, text-messaging, cingular
Mobile TV Takes Center Stage At Wireless Trade Show
NEW YORK -(Dow Jones)- While video on the cell phone was merely a gimmick last year, it's become a full-blown feature and will be one of the main focuses at this year's CTIA Wireless trade show. more
Related Tags: ipod, stmicroelectronics, npd-group, cingular, wimax,, walt-disney, ctia
Pre-Paid Customers Gain Traction With Wireless Carriers
NEW YORK -(Dow Jones)- The pre-paid wireless customer, once scoffed at by carriers, has now become a valuable source of business for the industry. more
Related Tags: t-mobile-usa, at&t, chief-financial-officer
Wireless Companies Keen On Teens As Growth Driver
WASHINGTON (Dow Jones) -- Wireless-phone companies are doing their best to make sure youth is served. Although most adults now own cell phones, perhaps only half of all young people aged 18 or under do. To tap into that burgeoning market, all the major carriers have touted "family" plans or even special wireless services such as Boost Mobile to attract young customers. more
Related Tags: alltel, ben, rogers, chief-financial-officer, gfk
Wireless Carriers Hanging On To Customers Longer
NEW YORK -(Dow Jones)- For the wireless carriers, it's all about family. more
Related Tags: fitch-ratings, at&t-wireless, ringtone, walt-disney
Youth market represents large opportunity for wireless
With an estimated 25 to 35 million potential customers, the youth market in the United States could represent an extremely lucrative opportunity for the wireless industry. In-Stat/MDR reports that opportunities exist not just for wireless carriers, though they stand to reap the largest share, but for handset manufacturers, wireless application developers and publishers as well. more
Related Tags: in-stat
Youth market key to further growth
With overall cellular subscriber growth expected to dwindle from 7.6% in 2003 to 0.3% by 2007, many of the USA's wireless carriers are actively pursuing the youth and young adult markets as the next frontier for growth in wireless services. According to a new study by IDC, carriers will have to adopt unconventional business models and marketing approaches to capture this elusive market. more