Articles tagged with: Barack Obama and Ran

SMS Advertising Changing US Voters Attitudes

SMS marketing firm, Limbo has published a report showing how voters' attitudes and behaviors are influenced through mobile advertising. In January 2008, Limbo ran SMS advertising campaigns for Democratic presidential candidates Hillary Clinton and Barack Obama, delivering over one million SMS impressions across the two campaigns. The results suggest that SMS advertising provides a powerful tool for candidates to change consumer attitudes and voting behavior.  more

Related Tags: mobile-internet, seven, USA