Articles tagged with: Atlanta and Boston

Asking Teens to Turn Down Their Music Player is Counter-Productive

A new study involving iPods and teenagers by the University of Colorado at Boulder and Children's Hospital Boston indicates teenagers who receive pressure from their peers or others to turn down the volume of their iPods instead turn them up higher.  more

Related Tags: sim, ipod, teenagers, walkman, mp3, play

More US Households Abandoning the Landline

More and more USA households are dropping their landlines and opting to go completely wireless. According to Telephia, the largest provider of consumer research to the communications and new media markets, households in Detroit and Minneapolis-St. Paul have the highest rate of wireless substitution among the 20 largest cities in the country. Detroit and Minneapolis-St. Paul posted household wireless substitution rates of 19 and 15.2 percent, respectively. The Tampa metropolitan area secured a 15.1 percent rate, representing nearly 177,000 households. Nearly 219,000 (14.3%) households in atlanta and 220,000 (13.6%) households in Washington D.C. cut the cord. Rounding out the top 10 were Phoenix , Seattle , Denver , Boston and Los Angeles . more

Related Tags: seattle, san-francisco

US networks should target young Hispanics to increase market share

The U.S. mobile industry closed 2002 with 53% of the total population in major metropolitan areas subscribing to mobile phone service, according to the market research firm, Telephia. Looking toward 2003, findings from Telephia's online survey of 50,000 wireless subscribers and non-subscribers showed that one in four non-subscribers expects to sign up for mobile service in 2003, with the young adult and Hispanic populations likely to emerge as high-growth market segments. more

Related Tags: washington-dc, harris