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Articles tagged with: Analytics and Notebook
Embedded 3G Modems Sales to Surge this Year
According to the newly released Strategy analytics report, the market for cellular PC cards and embedded 3G modems for notebook PCs is set to post spectacular 60% growth in 2007. The study finds that with WLAN's limitations coming clearly into focus, and truly cost-effective mobile WiMAX still several years out, global 3G/3.5G shipments are set to grow handsomely over the next few years, with annual shipments hitting 15 million units by 2009. more
Related Tags: mobile-wimax, strategy-analytics, pantech, chipsets, wlan, modems
PIM Freaks Key to Mobile Enterprise Success
Between early adopting Connectivity Junkies and laggard Cubicle Dwellers, significant untapped potential exists in three key mobile worker segments. Understanding how these mobile workers stratify into meaningful segments will dictate winners and losers in the race for the next 100 million users. Based on its latest survey of cellular business users, Strategy analytics has broken down the 45 million Western European wireless data business user base into five optimized demand segments: Connectivity Junkies, Content Creators, Connected Responders: PIM Freaks and Cubicle Dwellers. Each of these segments is mapped to critical user experience index attributes based on their need for attachments, satisfaction with displays and frustration levels with navigation on portable devices. more
Related Tags: strategy-analytics, indoor, navigation
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