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Articles tagged with: Analytics
Wi-Fi Usage by Smartphones Impacting Mobile Content Revenues
..thods and conversion rates using its ground-breaking mobile analytics technology. Tracking these different connection methods over the last year has revealed that on average one in five connections is now via WiFi or other non-operator network. more
Related Tags: bango, wi-fi, smartphone, chipsets, windows, billing, mobile-billing, mobile-content, google-android, bandwidth
LTE Deployments will Cluster in 2600 Frequency Band
Strategy analytics is predicting that the majority of LTE deployments by wireless operators will use the 2,600 MHz band, creating ample new opportunities for terminal component vendors. A strong tranche of deployments will also occur at sub-1,000 MHz frequencies, including roll-outs by such prominent operators as Verizon in the US, eventually accounting for one-third of deployments globally. more
Related Tags: lte, strategy-analytics, ovi, verizon, iden, ict, eu, 3g, usb-modem, usb-modems
Mobile Web Analytics Platform Tracks Users Over Different Network Connections
Mobile billing and analytics firm, Bango has launched its latest version of its site tracking platform, which the firm says can now track a mobile internet user even if they switch from cellular to Wi-Fi whilst visiting the same website. more
Related Tags: bango, wi-fi, smartphone, privacy, itu, tim, ovi, iden, mobile-internet, billing
Batteries Need Charging More Often to Cope with Smartphone Power Demands
Studying the battery budget in cellphones, Strategy analytics' latest report reveals that improvements in component power consumption and battery chemistry will not be sufficient to offset the growth in feature penetration and application usage. This report predicts that web browsing, navigation and social networking will see the biggest increase, growing from a combined 9% of the battery budget in 2008 to 30% by 2014. more
Related Tags: semiconductor, social-networking, ict, tim, strategy-analytics, battery, smart, lithium, fuel-cell
Social Networking Usurping Mobile Messaging as Communications Tool
Openwave Systems has published a report highlighting key mobile internet usage trends in North America, based on findings derived from its Mobile analytics product. Strong themes that Mobile analytics uncovered included upticks in social networking site usage suggestive of a new preferred method of communication with the potential to unseat traditional forms of messaging such as email for a particular segment of subscribers; an analysis of mobile advertising click-through rates (CTR) that showed clear advantages of targeted promotions; and the growing trend in accessing mobile classifieds via the mobile device. more
Related Tags: google, microsoft, sim, social-networking, ict, tim, ovi, iden, mobile-advertising, admob, mobile-internet, facebook, play, USA
iPhone: Not a top 20 handset for browsing and buying on the mobile web
According to statistics released by mobile billing and analytics firm, Bango, when it comes to the most popular phones for browsing and buying content on the mobile web worldwide, the iPhone still sits outside the top 20. The Bango Top 20 handset list, based on Bango's February statistics, puts the Nokia 3110c on top, followed by the Samsung M800 in 2nd and the Nokia 6300 in 3rd. more
Related Tags: google, sony-ericsson, nokia, iphone, bango, samsung, tim, wind, ericsson, ovi, rim, mobile-internet, billing, mobile-billing, mobile-content
Mobile advertising on social networking sites must drive two-way interaction
.. a much more personal touch from advertisers. " The need for mobile analytics from an independent vendor such as Bango gives advertisers a more holistic view of their customers, allowing them to answer the critical questions every adverti more
Related Tags: social-networking, bango, rsa, abi-research, ovi, personal, mobile-advertising, testing
Mobile Application Store Users to Quadruple in Five Years
.. advertising media, lacks consistent, accepted analytics many advertisers are accustomed to. more
Related Tags: iphone, smartphone, apple, smartphones, wind, in-stat, palm, apps-store, app-store, windows
70% of Government Agencies have implemented or plan to implement GIS
..s. Higher up the value chain however, GIS can be used for advanced analytics, around everything from coordinating emergency response to how a development might impact the surrounding city infrastructure." Moving forward, Datamonitor believes G more
Related Tags: sim, eu, ict, itu, iden, datamonitor, ben, police
Flagship Phones are Driving Sales on Network Operator Websites
Industry analytics firm, comScore has published data from its monthly wireless e-commerce dashboard, which tracks consumer shopping and purchasing behavior, including handsets and mobile data plans, at all of the major wireless carrier sites. more
Related Tags: t-mobile, iphone, mobile-data, samsung, motorola, apple, verizon-wireless, verizon, iden, vas, comscore, lg, htc, blackberry, sprint, USA