Articles tagged with: American Idol and Premium Sms

Reality TV Driving Premium SMS Revenues

Telephia has published a report which says that USA premium SMS revenues totaled more than US$273 million, making up 32 percent of mobile content revenue in Q1 2007. Download purchases paid for via premium SMS (at off-portal storefronts) totaled nearly US$215 million, accounting for 79 percent of premium SMS revenue. These off-portal storefront purchases include content such as ringtones and horoscopes. more

Related Tags: text-messaging, ringtones