In October 2000, Sharp Corporation took initiative in the industry by supplying Japan's J-PHONE with the J-SH04 mobile phone, which featured a built-in digital camera that enabled users to take photos and send/receive images via email. Since then Sharp has continued to develop mobile phones with industry-leading built-in digital cameras, and has teamed up with mobile communications service providers to give users new functions thanks to its proprietary device technologies-small, high-image-quality CMOS imagers and CCD cameras, and LCD that offer superior picture quality for photos taken with the built-in digital camera.

Model	Customer	Date of release	Main features
J-SH04	J-PHONE	October 2000	First built-in digital camera for J-PHONE
J-SH07	J-PHONE	June 2001	Built-in TFT LCD, digital camera, and folding type
J-SH51	J-PHONE	December 2001	First built-in digital camera compatible with "Movie Sha-mail" video messaging service
SH251i	NTT DoCoMo	May 2002	First built-in digital camera compatible with "i-shot" service
GX10	Vodafone	September 2002	Compatible with "Vodafone live!" service for Europe
SH251iS	NTT DoCoMo	November 2002	Built-in digital camera, first phone with 3D LCD
J-SH010	J-PHONE	March 2003	Built-in digital camera, first phone with CG-Silicon LCD

By using its proprietary strengths to develop products that anticipate customer needs, Sharp has achieved a popularity that has seen its camera-equipped mobile phone production reach 10 million units in just two and a half years.

The positive response of the market has allowed Sharp to reach this production milestone. The company will now work to take camera-equipped mobile phones worldwide by stepping up development of key technologies and devices and by developing products from the users' standpoint."

Sharp Passes Camera Phone Milestone