Singapore's SingTel Mobile has launched its MMS service today. Recipients will get an MMS message, if they are using MMS phones, or an SMS notification to retrieve the MMS message via the Internet or email. MMS messages can also be sent directly to email addresses.
Users can also enjoy an enhanced news service with international, sports and entertainment news presented with accompanying pictures on their MMS phones. Those who wish to know traffic conditions can simply dial *700 and request for 'live' traffic webcam shots of the Causeway and major highways to be sent to their MMS phones.
SingTel Mobile is also the only operator in Singapore to offer MMS roaming. The service is initially available in Australia (through SingTel Optus) and the Philippines (through Globe Telecom, a SingTel associate), with more destinations to be added to the list. With MMS roaming, customers who travel can take holiday pictures of themselves with their MMS phones and send the pictures instantly to their loved ones back in Singapore.
Mr Andrew Buay, SingTel's Vice President of Consumer Marketing, says, "With the integration of the digital camera and the mobile phone, we expect to see high MMS usage from the forwarding of photo images. Self-generated content as well as content download, such as that of animated files and video clips in the near future, will also trigger a user's desire to forward it to friends, thus creating a multiplier effect."
As a special introductory offer, SingTel will provide MMS free to GPRS customers until 31 October 2002. MMS charges will be announced at a later date.'"
Posted to the site on 9th September 2002
Posted to: www.cellular-news.com/story/7520.php