Mobile TV in China Ready to Take Off

Still in their infancy, mobile TV services in China are ready to take flight, reports In-Stat. Mobile TV subscribers in China will grow to 94 million by 2009, the high-tech market research firm forecasts, with 2007 being the year that the services gather significant momentum. "Telecom operators in China have developed a clear business model for streaming mobile video services over a 2.5G or 3G network," said Anty Zheng, In-Stat analyst. "But unclear regulations need to be straightened out so responsibilities and value chain positioning can be settled; otherwise, market development will be inhibited."

A recent report by In-Stat found the following:

-- The Chinese government is pushing for widespread Mobile TV availability for the 2008 Olympics.

-- In-Stat believes that DVB-H is likely to be widely adopted, and that SDMB, TDMB and MediaFLO each have different market opportunities as well.

-- Attractive applications like MTV and weather ("Snack TV") can be shown within 15 minutes to help users kill time while waiting for transportation."

Posted to the site on 7th March 2006

Posted to: www.cellular-news.com/story/16404.php