Spatializer Audio Laboratories announced its entry and first design win in the cellular handset market with its new mobile speaker enhancement feature, Spatializer environ, which is being incorporated into the V801SA cellular handset from Sanyo which will be sold by Vodafone. This model will begin shipping in commercial quantities in the fourth quarter of 2003.
Spatializer environ is an analog or digital based processor that creates an enveloping sound stage for low-power, mobile applications. To accommodate the efficient form factor of today's cellular handset or other mobile devices, Spatializer environ is designed to deliver maximum performance when micro-speakers are mounted closely together and to help compensate for the more limited dynamic range as compared with standard size speakers. As such, Spatializer environ technology helps solve two of the leading challenges facing ultra-compact, speaker-based mobile audio devices.
The V801SA handset from Sanyo breaks new ground in cellular handset design and feature-set by incorporating two micro-speakers to deliver stereo music playback, as well as to deliver enhanced reproduction of a wide array of downloadable ring tones that have gained wide popularity among consumers. These new capabilities are intended to help support the launch of Vodafone K.K.'s new Vodafone live! 3G service and to further position Sanyo as a market leader in the supply of advanced cellular communications hardware.
"We are very enthused about this new design win and with our association with Sanyo, since this is a water-shed event in our drive to expand our technology solutions into new, large and growing market segments that I outlined at our shareholder's meeting in June," stated Spatializer Chairman and CEO Henry R. Mandell. "From a business perspective, it's exciting to enter a new and growing market for us, with over 450 million cell phones sold annually. Personalized ringers are a hot item and with the advent of downloadable stereo music as ringers, the demand for high quality and expressive audio should be very strong. Both Sanyo and Vodafone have recognized this. Spatializer environ makes this kind of personalized and expressive audio possible in cell phones and indeed for personal audio ... any way one wants to listen to it," Mandell continued."
Posted to the site on 20th November 2003
Posted to: www.cellular-news.com/story/10154.php