Mobile Workstation Vendors Fight Market Slump with High-Spec Models
Published on: 18th Mar 2014
EMEA mobile workstation shipments fell by one percentage point in 2013 following a more severe decline of twenty percentage points in 2012. Economic recovery and a slow shift from a cost cutting mentality to a more business friendly environment will result in market volume growth of 2.3% in 2014 according to research agency IDC.
However, inflation, high unemployment and tight credit constraints still present obstacles to growth.
The international debt crisis in the EU, which is the biggest and most mature market for workstations in Europe, the Middle East, and Africa (EMEA), is exerting negative pressure on many economies and limiting large public projects.
"Large and medium-sized businesses are expected to remain cautious regarding infrastructure purchases, especially when it comes to mobile workstations," says Mohamed Hefny, senior analyst with IDC's systems and infrastructure department. "Enterprises are also giving priority to cloud, virtual desktop infrastructure, and mobile apps, as the boom in smartphones and tablets make it imperative to provide services such as online banking on these platforms."
Workstation vendors are not waiting idly for full market recovery: They are introducing smaller, slimmer, and lighter models, aiming to push back against the increasing use of high-end commercial notebooks in workstation loads.
By offering greater graphics capabilities, longer battery life, and larger RAM capacities, as well as multiple monitor connectivity through docks, vendors hope to increase sales in spite of persistent inhibitors.