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Vodafone to Supply Services to Internet-Learning Organisation

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Vodafone has announced a support agreement with the Tinder Foundation, a not for profit organisation that teaches people to use the internet.

The partnership will see Vodafone provide Tinder Foundation with smartphones, tablets, SIMs and Mobile Wifi hotspots to 20 Tinder centres across the UK

A Vodafone sponsored course will also be launched to the public via Tinder Foundation's Learn My Way.com website to promote the benefits of using mobile devices and how to use them to access the internet.

Vodafone added that it will release a second report detailing the consumer experience of triallists at UK online centres towards the end of the year.

The partnership with Tinder Foundation coincides with the publication of an independent report, funded by Vodafone UK, called "Mobile : A powerful tool for Digital Inclusion" which highlights:

  • 6.7 million people across the UK (13.8% of the population) have never used the internet
  • Another 4 million of those notionally online may lack the basic digital skills to make the most of their internet access
  • Almost 60% of those offline say that they are not interested or do not need to be online which suggest that current pc-related inclusion programmes are only converting the willing
  • Approximately two-thirds of non-users said that lack of a computer or lack of skills were also reasons.

Jeroen Hoencamp, Chief Executive Officer, Vodafone UK, commented: "This report highlights that the digital world can seem quite daunting to those who don't use it on a regular basis. So we are delighted to be partnering Tinder Foundation in their efforts to help people get online and live bolder lives. We look forward to working with their teams across the country to show the benefits mobile brings in bridging the digital divide, in terms of ease, cost and availability."

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Tags: vodafone  UK