GPRS Slow to Take off

Gartner has said that it expects that GPRS will fail to meet the revenue expectations of mobile operators, and that it will prove to be a great technological disappointment until capacity, device and application challenges are overcome. According to Gartner, GPRS will not meet original expectations due primarily to an application gap that prevents GPRS from being suited for mainstream usage. GPRS is currently suited to business-to-consumer (B2C) applications on mobile phones and niche business-to-employee (B2E) applications on PDAs and laptops.

"GPRS will have niche success stories as a technology for B2E applications," said Bill Clark, research director for Gartner's networking group. "Businesses will find that GPRS will be most appropriate for applications requiring short, bursty transactions, where time-critical information is a key factor."

Gartner advises that operators further build out their networks to provide adequate service and coverage for consumer-focused applications. Gartner forecasts that an additional US$6 billion to US$9 billion in infrastructure investments will be necessary by 2005 to adequately support network loading. These investments are in addition to the US$113 billion that operators have already planned for GPRS voice and data rollouts worldwide.

Operators' GPRS revenue goals worldwide are set to exceed US$2.5 billion for 2002, and to total more than US$32 billion annually by 2005. Gartner expects the more-aggressive rollouts to miss expectations by up to 50% in Europe -- and by up to 40% in other regions -- during the 2002-to-2005 time period.

"In the end, GPRS and other 2.5G data services will succeed only after considerable experimentation with new applications," said Clark. "We expect GPRS to break even in the 2009-to-2011 time frame, long after future wireless services such as 3G are due to be deployed."'"

Posted to the site on 4th June 2002