Deutsche Telekom Expands its Brandname into Albania
Published on: 29th Jul 2015
Note -- this news article is more than a year old.
The Albanian Mobile Telecommunications company (AMC) has been rebranded as Telekom Albania by its majority shareholder, Deutsche Telekom.
It became part of Deutsche Telekom Group via OTE's (Hellenic Telecommunications Organization) acquisition in 2008. As of now, the company has adopted the Telekom brand identity and operate under the "T" logo.
"Our "T" logo carries the power, quality and expertise of the most valuable telecommunications brand in Europe. I am very pleased to welcome Telekom Albania to the Magenta family. The rebranding shows how strongly we are committed to Telekom Albania and its employees," said Claudia Nemat, Board Member Europe and Technology at Deutsche Telekom.
Albania becomes the twelfth country across Deutsche Telekom's European footprint to turn Magenta, acquiring the Telekom brand identity.