UK Bus Company Starts Accepting Mobile Tickets

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First UK Bus, one of the UK's largest bus operators, has recently launched a mobile ticketing service, based on a platform supplied by Corethree.

The 'First Bus mobile tickets' app offers First customers a self-service facility to purchase bus tickets, whilst on the move. Once purchased, m-tickets are downloaded to passengers' smartphone devices ready for inspection when boarding.

The First m-ticketing solution will be rolled out during 2014 across its UK bus operations with First Aberdeen and First Worcester already offering customers the new payment option.

First Bus said that it has introduced m-ticketing to make it easier for customers to buy tickets and remove the worry of not having the correct change as well as speed up boarding times.

First UK Bus operates approximately 20% of all local bus services. A fleet of around 6,500 buses carries approximately 2.3 million passengers a day in a huge number of communities including 40 of the UK's largest towns and cities.

The m-ticketing solution is available on both iOS and Android smartphones with Corethree's Core Engine technology platform hosting the service. Core Engine will also provide the capability to monitor the solution in real-time and deliver analytics.

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Tags: mobile tickets  UK 

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