Motorola Cuts Cost of Wooden Smartphone Covers
Published on: 19th Jan 2014
Note -- this news article is more than a year old.
Motorola Mobility has slashed the cost of the wooden finish for the customised version of its Moto X smartphone, and also announced a wider range of wooden finishes to choose from.
The company used to charge a premium of US$100 per handset shipped with the wooden covers, but is now charging just US$25 for the customisation.
At the same time, they added Walnut, Teak and Ebony to the existing Bamboo finish.
Covering phones with wood decoration is not new -- one of the most popular fascia designs back in the old days of the early GSM phones was a plastic wood effect.