Facebook Buys Internet Discussion Website
Published on: 14th Jan 2014
By: Ian Mansfield
Facebook has bought a New York based start up that developed a service that sought to revamp the classic internet discussion forum.
The service, Branch, and sister company, Potluck are websites that enables users to start topics -- called branches -- then invite people to join in, who can also create sub-debates off the main branch.
In a comment on his Facebook account, Branch co-founder and chief executive Josh Miller said that the company "will be forming Facebook's Conversations group, based in New York City, with the goal of helping people connect with others around their interests."
They will be build a variant of their existing service for Facebook, while the existing Branch service will continue as a stand-alone product. At least for now it wikk.
The company, which has ten employees launched about two years ago with backing from The Obvious Corp, a tech incubator formed by Twitter co-founders Biz Stone and Evan Williams.
Financial terms were not disclosed, although the privately backed company has raised USD2 million from investors in the past.