Bharti Airtel's African Network to Join the Bridge Alliance
Published on: 3rd Dec 2013
India's Bharti Airtel says that its African subsidiaries will join the trade group the Bridge Alliance which is made up of 14 operators serving over 500 million customers.
Andre Beyers, chief marketing officer at Airtel Africa said the new initiative would help the company improve mobile business operations at an international level.
"It is important to be part of a strong alliance which can enable our enterprise customers to achieve full visibility of their regional mobile expenses for better check and control of corporate mobile spend," Beyers said in a statement.
"Additionally, being part of Bridge Alliance enable the customers of Airtel Africa OpCos to enjoy forward-thinking roaming services extended to new countries in Asia and beyond," he said.
Bridge Alliance members leverage their partnership to develop and launch enterprise and roaming services.