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Brits to Pay for Sony Playstation Content Through the Phone Bill

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Telef nica Digital and Sony have announced an agreement to allow purchases from the PlayStation Store and other Sony Entertainment services to be billed direct to a customer's mobile phone bill.

The service, which is now live for O2 customers in the UK, lets users top up their Sony Entertainment Network wallet using their mobile phone bill or prepay credit, avoiding the need to enter credit or debit card details. They can then purchase digital content including downloadable games, add-ons, music, movies and TV shows direct from the Sony Entertainment Network Account Management website or Android application from launch, and then shortly after, from the PlayStation Store on the PlayStation 3 (PS3).

Telefonica noted that the convenience of being able to pay for items by mobile phone bill or prepay credit has been shown to increase sales of digital content.

The capability, which is delivered in partnership with Boku, is initially being rolled out in the UK before launching in other Telefónica markets in due course.

"More and more leading brands are recognising the power of charge to mobile as a payment mechanism for digital content, not only on smartphones but across a range of consumer electronic devices," said Wayne Thorsen, vice president of Global Partnerships at Telefónica Digital. "It is a fast, easy and safe alternative to credit or debit cards."

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Tags: telefonica  sony  UK