Apple's iPhone Comes Just 5th in Survey of US Satisfaction

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Despite Apple's success their iPhone 5 only ranks fifth in device satisfaction in a study of US mobile users behind four Android based smartphones according to a study by On Device.

In fact US mobile users reported a higher satisfaction with their Motorola Atrix device (8.57), an Android powered device at a lower price point, than Apple iPhone 5 users (8.23).

What's the study authors said was really interesting is the 4G impact - the top 5 devices for satisfaction in the US are 4G capable devices, and users with a 4G subscription reported a higher device satisfaction (7.76) than those without a 4G subscription (7.28).

Device satisfaction also has an impact on network operator satisfaction, which also showed a positive increase (+0.48) amongst 4G subscribers. 4G users also have a higher monthly mobile bill.

UK and 4G

In contrast, in the UK where there is only one 4G network operator EE, the iPhone 5 is under less pressure from competitive devices, ranking second in user satisfaction.

However in the study of 52,140 UK mobile users, the HTC One X scores higher (8.47) than Apple's iPhone 5 (8.21).

Click on images to enlarge

US Smartphone Satisfaction

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