Celtra Secures Japanese Investment As It Expands in Asia

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The mobile ad agency and analytics provider Celtra says that it has raised USD4 million from investors including SoftBank Capital. Ron Fisher managing partner at SoftBank Capital will join Celtra's Board of Directors.

In addition to SoftBank Capital, existing Celtra investors GrandBanks Capital and Fairhaven Capital participated in this financing round. The investment will be used to explore business opportunities in Japan and elsewhere in the Asia Pacific by leveraging SoftBank Capital's relationships and experience in the region.

In addition, funds will be used to expand the company's engineering presence in the USA by bringing product development operations to San Francisco.

Celtra broke into profit in Q3 last year with revenue growth of more than 300 percent. Celtra is serving more than 200 clients and partners on the sell-side, including four of the top five mobile ad networks.

"We are thrilled about this strategic investment from SoftBank Capital", said Mihael Mikek, co-founder and CEO at Celtra. "It comes at a pivotal time for the company as we look to expand our footprint domestically and abroad. I am confident SoftBank Capital's involvement will have a significant impact on our business as we enter into our next phase of growth."

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Tags: celtra  mobile advertising 

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