Finland's Onsumers Most Satisfied with Accuracy of Operators' Invoicing
Published on: 29th Oct 2012
Note -- this news article is more than a year old.
By: Ian Mansfield
There has been no major change in Finnish consumers' satisfaction regarding the quality of telecoms services (mobile and fixed telephone and mobile and fixed broadband) compared to 2011 according to the regulator.
The highest rates of client satisfaction were reported in the transparency and accuracy of invoicing. The expertise of the operator's customer service has also improved slightly in the consumers´ view.
The consumers have been very faithful to their operators: nearly 90% of the clients of fixed-line subscriptions and nearly 50% of the clients of mobile telephone as well as fixed broadband subscriptions have been using the same operator for at least five years. The clients of mobile broadband have established their subscriptions more recently. However, over 50% of the subscription agreements are made for at least two years, which is why the clients of mobile broadband do not switch operators very often either.
More favourable price level reason to switch operators
The most significant reason for switching one's mobile or broadband operator was the lower price level offered by a competing operator. In case of mobile phone operators, the most common reason for clients to change operators is the competing operator's benefits. Clients have also changed operators because of repeatedly disconnected connections or lower connection speed than what the operator promised.
The regulator added that their study found that customers also wished that operators would reward them for long-term customer relationships.