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Route 66 App Passes One Million Android Downloads

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Mobile navigation app, Route 66 says that its Android app has been downloaded over a million times on Google Play.

The number of downloads of the app puts it in the top 1% of all Google Play downloads by volume. The download rate continues to increase week on week.

'We are extremely pleased with the take-up of our solution on Google Play - our navigation applications are designed for a range of devices, but downloads on Android have exceeded all our expectations,' said Job van Dijk, ROUTE 66 Chief Operating Officer. 'The most frequently used device is the Samsung GALAXY S II, but at this moment the download rate to Samsung GALAXY S III devices is growing very fast. From what we can gather from user feedback, our end-users really like the free access to on-board and off-board maps for over 100 countries. We have also received very positive feedback on our unique Follow Me augmented reality navigation feature.'

ROUTE 66 Maps + Navigation gives users the option to store complete maps on their smartphone or tablet using Wi-Fi before they go on the road; this helps them to avoid data roaming charges while abroad and ensures instant access with guaranteed performance, whatever the local network reception might be.

The app also features Follow Me augmented reality navigation, which shows the real road ahead and adds a realistic virtual car driving in front, guiding users to their destination via a combination of GPS, live video, detailed maps, and spoken directions.

The app can be downloaded for free on Google Play.

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Tags: google play