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Sprint Signs Up One Millionth CDMA Based Push-to-Talk Customer
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USA based Sprint says that its Direct Connect push-to-talk (PTT) service has surpassed the 1 million-customer milestone as customers continue to migrate to the service. Less than a year ago, Sprint launched Sprint Direct Connect as its replacement for the iDEN network it had acquired following the US$36 billion merger with Nextel.
"One million customers in less than a year is an important achievement and reflects well on the permanence of push-to-talk as a communications solution," said Paget Alves, Sprint's chief sales officer. "Sprint Direct Connect has clearly met the increasing demand for faster data speeds and better and broader coverage on push-to-talk devices."
The company is still losing 40% of the customers who leave the iDEN network, with 60% agreeing to migrate to the CDMA based replacement. That is however an improvement on earlier this year when 54% of customers were leaving the company.
Earlier this year, Sprint announced it will decommission its iDEN network as early as June 30, 2013 as part of Network Vision plans. Network Vision is expected to add net economic value for Sprint from reduced roaming costs, cell-site reduction, backhaul efficiencies, more efficient use of capital, and energy cost savings.
The company has already discontinued selling iDEN devices in most channels; Sprint will continue to support business customers with iDEN devices as needed during their transition to Sprint Direct Connect service.
Tags: [sprint] [nextel] [iden] [push to talk] [USA]
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