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London Cinema Hires Ninjas to Stop Mobile Phone Use During Films
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A UK cinema has found a novel method of deterring people's urge to use their mobile phone during films - it has stealthy ninjas in the cinema who swoop on the phone addicts and stop them.
The London based repertory cinema, The Prince Charles which specializes in low-cost cult films is offering free viewing to volunteers willing to don an all-over black stocking outfit and watch out for mobile phone users, as well as other anti-social occurrences.
Gregor Lawson, a co-founder of the company Morphsuits that provides the body-stockings, said that he was inspired to take action by his own experience in the cinema.
"I'm a big fan of going to the cinema, but there's an unspoken code of conduct when you're watching a movie that some people just don't understand," he said "Then when some fans were discussing being ninjas in their Morphsuits on our Facebook page I had a eureka moment. I thought I'd find a cinema and see if we could bring a light hearted taskforce to the aid of movie fans."
The use of mobile phones in cinemas and theatres is a socially controversial one, as even when the phone is set to silent, people sitting nearby complain of being disturbed by the glowing screens.
The reaction from cinema-goers according to the company statement has been supportive. Whether the move would be acceptable in more commercial venues as opposed to a cult arthouse cinema is still to be tested.
On the web: Prince Charles Cinema via Slash Film.
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