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Sybase 365 Enables Allied Bank to Offer Mobile Banking in Pakistan
Published on:
Sybase 365 together with AbacusConsulting, one of Pakistan's largest professional services firms, today announced that Allied Bank Limited, one of Pakistan's largest banks, has chosen the Sybase 365 Mobile Commerce solution to offer mobile financial services to its customers.
This deployment will enable Allied Bank to integrate mobile banking capabilities into its current banking products, enabling it to tap into a large base of potential customers - approximately 130 million mobile users in Pakistan - particularly in remote rural areas where access to banks, ATMs and the Internet remains limited.
"Pakistan is the fifth largest mobile phone market in Asia, and one of the fastest developing markets for branchless banking in the world. The proliferation of mobile banking continues to help empower these vast communities, improving the daily lives of many and fuelling the local economy," said Matthew Talbot, senior vice president of mCommerce, Sybase 365.
In addition to Allied Bank, Sybase 365 will also be launching mobile banking services for Habib Bank Limited (HBL) in Pakistan, and ONE Bank Limited (OBL) in Bangladesh.
Tags: [sybase 365] [monbile banking] [Pakistan]
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