Jumptap Raises Addition Funds to Expand Mobile Advertising Reach

Published on: 5th May 2011

­Mobile advertising agency, Jumptap says that it has raised a further US$25 million. Existing investors including AllianceBernstein, General Catalyst, Redpoint Ventures, Summerhill Ventures, Valhalla Partners and WPP, as well as several new investors, participated in the round.

"Jumptap is a strong and significant player in the world's fastest growing new media," said Scott Raney, General Partner, Redpoint Ventures, and member of Jumptap's board. "The company has achieved scale and developed a market position around understanding mobile audiences, which we feel is very compelling. This vision, together with a superior leadership team, made this a tremendous investment opportunity for us."

Over the past 18 months, Jumptap has experienced accelerated growth with significant increases in network traffic, client ad campaigns and deeper reach into major verticals. Each month the network reaches 83 million consumers, a 30% increase from last year. Additionally, Jumptap has expanded to partner with more than 10,000 sites and apps; and received over 10 billion ad requests in April.

To support this growth, Jumptap has added 35 employees thus far this year.

"Our focus on leading mobile innovation through technology and services underscores our long-term vision and commitment to delivering the best solutions for advertisers and publishers," said George Bell, CEO of Jumptap. "We are well positioned to capitalize on the momentum in the mobile marketplace and continue to see impressive growth across all measures."

 

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