Norwegian Telecoms Revenue Growth Driven My Mobile Data Traffic
Published on: 1st Jan 1970: 1:33am
While mobile and broadband prices continue to fall, the increase in revenues compensated for the price drop, providing 2.5 per cent growth in one year. The large increase in mobile data traffic provided most of the growth, according to the Norwegian Post and Telecommunications Authority's (NPT) ecom statistics for the first half of 2010.
"This shows change and continued growth in a mature ecom market. Customers' usage patterns are clearly changing from only voice and messages to increased data use, particularly via mobile services," says NPT Director General Willy Jensen.
Decline in SMS messages
For the first time the statistics show a decrease in the number of text messages (SMS) sent. In all, mobile customers sent more than 4.2 billion messages in the first half of 2010, which represents a decrease from 112 to 105 messages per person per month.
"Even though more than four billion messages is a lot, this means 82 million fewer SMS messages than in the first half of 2009. The decrease represents about NOK 50 million," says Jensen.
It is difficult to find any specific reasons for the decline in the number of SMS messages.
"It is most likely connected with new forms of communication and social media such as Twitter and Facebook," says Jensen.
Fixed telephony drops
The number of fixed-line subscriptions fell by nearly eight per cent the last year. The decline applies to both traditional fixed-line subscriptions (PSTN and ISDN) and VoIP subscriptions. Both calls and revenues are falling.
"The numbers clearly show that fixed telephony calls are falling more than the number of subscriptions. This means that the fixed-line telephone is used less than before," says Jensen.
On average, a residential fixed telephony customer talked 1,500 minutes the first half of 2010, against 1,600 minutes the first half of 2009.
Fibre is increasing
Data traffic over fibre and cable TV continues to increase, and there are now over 230,000 subscribers who have an Internet connection via fibre.
"The increase in fibre connections largely compensates for the decline in "DSL". Here, the number is now under 1 million. In all, the number of broadband subscribers grew by 5.1 per cent from the first half of 2009," Jensen says.