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Google Targeting $10 Billion Per Year from Mobile Services

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Google's Chairman and CEO Eric Schmidt has suggested that the company could earn upwards of USD10 billion a year thanks to the Android smartphone operating system that it is promoting. Although the OS is formally independent of Google, most smartphones come pre loaded with Google supplied extras.

By spreading Android, which is growing at a rate of 160,000 new handset activations per day, the company ensures that its Internet search, maps and other ad-supported services will endure as users shift to mobile devices.

In an interview with the Wall Street Journal, Schmidt asked rhetorically, "If we have a billion people using Android, you think we can't make money from that?"

All it would take, he said, is US$10 per user per year.

At 160,000 activations per day, a target of 1 billion smartphones is almost impossible to achieve, but the fast rising popularity of smartphones suggests that the target could be achieved within three to four years.

On the web: The Wall Street Journal

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Tags: google  android  os  target