US Doctors Show Clear Preference for iPhone Over BlackBerry
Published on: 28th Jul 2010
Note -- this news article is more than a year old.
A report carried out by Spyglass Consulting Group reveals 94 percent of US physicians are using smartphones to communicate, manage personal and business workflows, and access medical information. This represents a 60 percent increase from Spyglass' findings in a similar study published in November 2006 where 59 percent of physicians were using Smartphones.
"Physician smartphone adoption is occurring more rapidly than with members of the general public," said Gregg Malkary, Managing Director of Spyglass Consulting Group. "Physicians are showing a clear preference for using the Apple iPhone (44 percent) over the RIM Blackberry (25 percent)."
Physicians interviewed also reported that they are overwhelmed by the daily volume of communications received from colleagues, care team members, and patients. They lack automated tools to manage voice mail, pager messages, SMS messages, and electronic mail. They are forced to continually check separate data silos and manually filter and prioritize communications based upon sender, subject and priority. Critical communications easily fall through the cracks.