Malaysian Mobile Market Reaching the Maturity Stage
A research note from IDC notes that with Malaysia's mobile services market reaching a maturity stage, mobile phone vendors will have a challenging time increasing the mobile unit shipments in the country and will need to be flexible while executing their business strategies.
The impact of the global economic slowdown in year 2009 will also impact the mobile phone vendor bottom line in year 2009 but is expected to recover quickly once the Malaysia economic improves.
"The market outlook for the mobile phone industry in year 2009 may not be as strong as a year ago but the market is anticipated to improve over time and reach 6.4 million units by year 2013. Strong competition by incumbent mobile phone vendors (Nokia, Samsung, Sony Ericsson, LG, Motorola) and late-entrant vendors (Apple, RIM, Google, and Microsoft) in the future will continue to keep the industry fresh and vibrant, creating a strong demand for mobile phones in the market. The migration of 2G subscribers to the 3G network will also increase the number of 3G mobile phones being shipped in Malaysia over the next few years," says Chua Fong Yang, associate analyst, Telecommunications Services, IDC Malaysia.
Posted to the site on 12th September 2009
