Armenian Operator Launched Voucherless TopUps for PrePay Customers

Redknee says that Armenian network operator, VivaCell-MTS (K-Telecom) has launched its Airtime Reseller; a service that enables voucherless, airtime top-up for its pre-paid customers. In a given scenario, a reseller purchases airtime minutes from the operator, and is able to sell this airtime to the subscriber through a voucherless mobile-to-mobile transaction.

"VivaCell-MTS is committed to providing Armenia with innovative mobile services. Redknee's Airtime Reseller enables us to offer full flexibility to our subscribers, who will be able to select the needed level of airtime without being limited to any fixed denomination," says Ralph Yirikian, General Director, VivaCell-MTS.

Through Redknee's Airtime Reseller solution, VivaCell-MTS' resellers can provide subscribers with top-ups in various denominations, starting from 50 AMD to 90,000 AMD (approximately between 0.10 cents and 250 US$).

Figures from the Mobile World analysts shows that VivaCell-MTS ended last year with just over 2 million subscribers, and a market share of 79%.

On the web: Redknee - Mobile World - VivaCell-MTS

Posted to the site on 26th May 2009