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3G Subscriptions in the Honduras Market to Surge by 30% by 2014

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3G subscriptions in the Honduras telecommunications market will surge to 30 percent by 2014, up from 2 percent today, according to a new report from Pyramid Research. With a total revenue of USD863 million in 2008, the telecommunications market in Honduras ranks 14th in Latin America and fourth in Central America. However, the market will expand at a CAGR of 4.6 percent over the next five years, the fourth highest expansion rate in the region, notes Jose Magana, analyst at Pyramid Research and co author of the report.

"The mobile market in Honduras is rapidly expanding from subpar penetration levels seen over the last few years compared with more dynamic markets in Central America," says Magana. "Mobile penetration, which closed at 87 percent in 2008, will advance to 109 percent at the end of the forecast period. Currently, 3G+ subscriptions account for less than 2 percent of the total base, but Pyramid anticipates they will represent more than 30 percent by 2014," he adds.

"Claro launched 3G services in early 2008 under the UMTS standard, then launched the iPhone in Q4 2008, also promoting its 3G services such as video calls and mobile Internet," Magana explains. "Tigo is expected to follow in 2009 using HSDPA, since its operations in Guatemala and El Salvador already enjoy 3G coverage under that standard," he continues. Tigo enjoys over 70 percent of this voice-centric market, giving the company leeway to deploy advanced networks, paying careful attention to their cash balances as the financial crisis makes financing expansions more costly.

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Tags: 3g  iphone  mts  pyramid research  tigo  umts  latin america  cagr  3g coverage  Honduras