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StarHub launches the world's first commercial 3G femtocell service

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Singapore's Starhub has launched the world's first commercially available 3G femtocell service. StarHub is making all local outgoing voice, video calls and SMS free for customers using the Home Zone' service, ensuring that users, who make frequent mobile calls and SMS from home, can enjoy significant cost savings on their mobile phone bills.

3G femtocell is a portable cellular access device that connects a user's 3G mobile phone directly to an internet-enabled router in the home so that users can make voice and video calls and send SMS over StarHub's cable network from their mobile phones.

"As the operator that frequently delivers new innovations to the Singapore market, we see tremendous potential in the €˜Home Zone' service which uses the 3G femtocell technology. While services such as Voice-over-IP (VoIP) have been available for some years, these are restricted to VoIP-enabled mobile phones. The beauty of the 3G femtocell technology is that all 3G-enabled phones are supported and customers do not need to purchase special handsets to take advantage of it," said Mr Anil Nihalani, Head of Mobile and Communications, StarHub.

As an added bonus, besides his/her own mobile number, the subscriber can nominate up to three other StarHub mobile numbers to a white-list that will be recognised by the €˜Home Zone' service. This means that up to four StarHub 3G mobile users can call out simultaneously over a single €˜Home Zone' connection, each of the callers being able to enjoy the same benefits.

Mr Nihalani said, "The €˜Home Zone' service demonstrates the true benefits of hubbing with StarHub. By extending the ability to use the €˜Home Zone' service to immediate family members, hubbing families who are our 3G mobile and MaxOnline customers, will be able to get more out of it with better cost-savings and convenience."

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Tags: sms  voip  femtocell  starhub  video calls  true  Singapore