BlackBerry Users Seem Keen on MySpace
Corporate email phone manufacturer, BlackBerry has announced that over 400,000 of its customers have downloaded an application to connect to the teenage website, MySpace - within a week of it being launched.
Through the MySpace for BlackBerry application, users collectively sent and received more than 15 million messages and updated their mood and status over two million times in the first week.
"We established an innovative and collaborative partnership with RIM to address a key desire of consumers to have greater mobile connectivity and interaction with their friends and the global community at large," said Chris DeWolfe, co-founder and chief executive officer of MySpace. "This record shows just how much of a force in the mobile consumer space RIM and MySpace have become."
"This rapid adoption is a reflection of an evolving consumer lifestyle where social connectivity and information access are more important than ever," said Jim Balsillie, Co-Chief Executive Officer at Research In Motion. "This powerful new mobile application combines social networking and mobility in a highly personalized and empowering manner and we are very excited to see such a positive response in the first week."
The MySpace for BlackBerry smartphones application is fully optimized to deliver rich content and data to users on the go. MySpace for BlackBerry smartphones integrates MySpace's primary social networking components with the BlackBerry platform to provide instant, push-based messaging to users. The application is available for a wide variety of BlackBerry smartphones, including the Bold, Curve, Pearl and 8800 Series, and will be available to Storm users beginning November 24, 2008.
Posted to the site on 21st November 2008
